Is Johnnie O Boden?

John Peter Boden (born 1 June 1961) often shortened to Johnnie Boden, is an entrepreneur and founder of Boden, a catalogue clothing company, in 1991….Johnnie Boden.

John P. Boden
Born John Peter Boden 1 June 1961
Nationality English
Education Hawtreys (1969–74) Eton College (1974–79)
Alma mater Oriel College, Oxford (1980–83)

What age group is Boden for?

The brand targets customers aged from 25 to 50, but what Boden calls the “bulls-eye” is the 35-year-old woman who typically has children, and for whom the most important thing is that the clothes are flattering.

Is Boden a British company?

Boden is a British clothing retailer selling primarily online and by mail order and catalogue. It was founded by Johnnie Boden in 1991 as a mail-order business. The company sells in several countries, with websites for the United Kingdom, the United States, Germany, and Australia.

Where is the brand Boden from?

London, England
All Boden clothing and footware is exclusively designed in London, England. Our clothing has been made to the highest standards in one of the following countries; China, Hungary, India, Indonesia, Macedonia, Morocco, Philippines, Portugal, Romania, Spain, Sri Lanka, Thailand, Tunisia, Turkey, United Kingdom, Vietnam.

What is Boden known for?

While ostensibly selling clothing and accessories, what it markets with huge success is a modern ideal of British middle-class life. With a £48m turnover and £4.5m gross profit last year, Boden has penetrated the skin of middle England. It is a brand that provokes the most passionate loyalty.

Are Boden clothes made in UK?

All Boden clothing and footware is exclusively designed in London, England. Our clothing has been made to the highest standards in one of the following countries; China, Hungary, India, Indonesia, Macedonia, Morocco, Philippines, Portugal, Romania, Spain, Sri Lanka, Thailand, Tunisia, Turkey, United Kingdom, Vietnam.

Who is the CEO of Boden?

British clothing brand Boden has named long-time Tesco director Jill Easterbrook as its new CEO, replacing Julian Granville who will take the position of executive chairman.

Where is Boden clothing made?

Is Boden Cashmere ethical?

Its cashmere, in particular, is certified by the Good Cashmere Standard. In partnership with Aid by Trade Foundation, Boden’s cashmere is sustainably and responsibly sourced, traceable, and mindful of fair working conditions and animal welfare. Ethically and sustainably made?